Friday, February 4, 2011

Fresh Step Commercial with Maru

I only like catfights where women rip off each other's clothes, sometimes while slipping around in hot oil, cool Jell-O, or room temperature pudding. This ain't that kind of catfight. This is a cat LITTER fight. Infinitely less wonderful.

Last month, Arm & Hammer filed a lawsuit against Clorox . . . over kitty litter.

Arm & Hammer makes Super Scoop kitty litter. Clorox makes Fresh Step kitty litter. Arm & Hammer was mad at some ads from Clorox that showed cats rejecting Super Scoop and picking Fresh Step instead.

In the lawsuit, they said there was no way for Clorox to know what kind of kitty litter cats truly prefer because, quote, "CATS DO NOT TALK."

Arm & Hammer agreed to drop the lawsuit when Clorox said it would pull the ads. There's no word on any settlement.

No comments:

Post a Comment